https://jennyspencerdesigns.com/work-1 daily 1.0 2026-11-11 https://jennyspencerdesigns.com/work-1/new-gallery-1-gw6sy monthly 0.5 2026-11-11 https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/1660045266772-4U541BV3YB8GF2I6W9JV/RULES+HANDBOOK+FOR+WEBSITE.png https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/1660001315749-BUC2ZYVYH1B1O447TP8M/BIRCHBARK+FRONT+COVER+EXAMPLE.png https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/4f239c12-f515-4aa4-bb8f-4baa8efeb197/BARCODE-COVER-DESIGN-3-18-16.png https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/1785160363539-8MDVELGPO64SCJXKKES2/Behind+the+Counter+Sell+Sheet+6-28-16.png https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/1785160094664-NRGNMHYSWF9G7TL54NXQ/HDGtradeshowemailcrop.png https://jennyspencerdesigns.com/work-1/a-berlin-guide-e2e9f monthly 0.5 2026-11-09 https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/d019a3d6-acb8-4954-96dd-e281e81971b6/Yeti+giveaway+DM+front.png Strategic Thinking | Visual Storytelling | Creative Execution - 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Brand Identity & Creative Direction https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/1659968834550-O3RY7O7DAKIMMVC9VTVL/image-asset.png Strategic Thinking | Visual Storytelling | Creative Execution - Brand Identity & Creative Direction https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/1683814192450-RIJFEDF37ECV1H18TSV1/image-asset.png Strategic Thinking | Visual Storytelling | Creative Execution - Brand Identity & Creative Direction https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/b2b2f0b3-1dab-46a9-98e4-4446bf67b3cf/AJ+logo.png Strategic Thinking | Visual Storytelling | Creative Execution - Brand Identity & Creative Direction https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/d35ee339-a69c-42c1-9f05-2d93602b56a0/Untitled-10.png Strategic Thinking | Visual Storytelling | Creative Execution - Brand Identity & Creative Direction https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/72f1ffed-6d52-479d-be84-f7ec7f15b81f/Untitled-9.png Strategic Thinking | Visual Storytelling | Creative Execution - Brand Identity & Creative Direction https://jennyspencerdesigns.com/work-1/new-gallery-scbeg monthly 0.5 2026-11-10 https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/1777476448666-IYUGMJ9RBXFW2JG2P9HU/image-asset.png Strategic Thinking | Visual Storytelling | Creative Execution - Case Studies - MatchRX Wholesale Marketplace Website Home Page Banner (Copy) CHALLENGE: To launch the MatchRX Wholesale Marketplace with a compelling visual announcement that would generate excitement, attract new members, and highlight the value of its expanded member offerings. https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/5bf93cdb-eced-45bb-b8fb-82428e39a0dc/OPEN+SIGN+LAYERED+RGB.png Strategic Thinking | Visual Storytelling | Creative Execution - Case Studies CREATIVE VISION: Build awareness, encourage engagement, and communicate the Wholesale marketplace as a new resource for MatchRX members. https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/7a6e5bf2-1f0f-4eb8-9a1b-253514aff4e8/WHOLESALE+MARKETPLACE+LOGO.png Strategic Thinking | Visual Storytelling | Creative Execution - Case Studies The OPEN sign was developed to signal accessibility and invites consumers to explore a new shopping destination. I carried this visual theme across the homepage banner, email marketing, newsletters, and promotional materials. https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/1794073298421-33EAE95IYD9U62HTSR5G/image-asset.png Strategic Thinking | Visual Storytelling | Creative Execution - Case Studies MY ROLE: Direct this visual theme across the homepage banner, email marketing, newsletters, and promotional materials to reinforce MatchRX new offerings. https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/1776265990008-5SCMPURUP3V15KBMGTW4/JANUARY+MATCHRX+PRINT+AD+2-12+final.png Strategic Thinking | Visual Storytelling | Creative Execution - Case Studies THE EXECUTION: Show how the concept translated into different channels and deliverables. This RX Insider print advertisement reinforces brand recognition while highlighting the marketplace’s value. https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/1776270058206-TY76FV6X3MCOA4O8ZRQG/Navingation+Hover+Over+%27Buy%27+570x255.png Strategic Thinking | Visual Storytelling | Creative Execution - Case Studies RESULTS: A series of targeted email banners and paid media ads were designed to with clear promotional messaging resulted in greater awareness, engagement, and marketplace participation. https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/1776189495360-6F5MVEDGQVFEVIH5HRBR/W2P+LOGO+MARK+RGB.png Strategic Thinking | Visual Storytelling | Creative Execution - Case Studies https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/55f44fcf-682f-4e55-88f4-2e187cde8ddf/SAVED+%241800_300x250.png Strategic Thinking | Visual Storytelling | Creative Execution - Case Studies https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/8f22ccf6-4343-4b52-88e8-e3e2680d1692/Rewards+Program+home+page+design.png https://images.squarespace-cdn.com/content/v1/5aba9c763e2d0990e9b0a0d8/486c4bd3-7286-4b3e-a7e9-ec3521ff0ca5/YOURE+AWESOME+LOGO.png