I have hands-on-experience in digital design, creating engaging assets for ads and marketing across platforms like Meta and LinkedIn. My work includes website banners, email banners, newsletter graphics and carousel ads, all designed to capture attention and effectively communicate marketing campaign initiatives. I focus on combining strong brand visual assets with strategic, direct messaging for high performing campaigns across multiple channels.
Announcement for the opening of the MatchRX
Wholesale -2 -Pharmacy Marketplace.
Email banner announcing the partnership of MatchRX & LSPedia offering a chance to win a compliance package.
I specialize in developing visually strong and cohesive brand identities through thoughtful, detail-driven design. Grounded in brand research and strategic exploration, my work aligns closely with brand guidelines while refining and elevating a company’s visual presence. By collaborating closely with clients, I create and evolve brand identities with clarity, consistency and precision.
I bring extensive experience in print design and print management, overseeing projects from initial concept through final production with a strong focus on quality, consistency, and efficiency. I have partnered with Cardinal Health, MatchRX, Dell, FairPoint Communications, United Rentals, Orchard Lake Country Club, Papyrus, Birmingham Blue Dolphins Swim Club, Grid4 Communications as well as a wide variety of small business owners. My work ensures brand integrity across all printed materials while managing vendors, timelines and production details to deliver polished, effective results.
My direct advertising experience includes strategic concept development, bold layout and typographic style, and visual story telling through imagery selection, all working together to drive engagement and customer action. I have designed and developed a wide range of direct mail campaigns and promotional giveaways for both consumer and B2B clients, creating designs that effectively communicate brand messaging while driving response. My print design experience is supported by 20+ years of print production coordination and execution.
I am passionate about creating expressive imagery for greeting cards, gift wrap and a variety of paper products. My designs have been published and distributed nationwide and abroad, allowing me to showcase my whimsical illustration style to a broad audience.